
Web tech
that moves the needle.
You're small but mighty, and ready to grow — you just need the right tech to do it. We can build that for you. Fast.
↓ Let's get started


70% of technology projects fail because they solve the wrong problem
Not finding a good enough solution, too much complexity, ignoring users... There's so many ways good ideas can lose steam.
Beautiful new idea
Design tons of features
Project overruns
Project fails
Here's where most businesses run into trouble when hiring developers:
- →The developers focus on the task in front of them, without looking at the full picture.
- →They don't understand the overall business goals (and how the tech they're developing enables that).
- →They don't mind making things overly complicated because that means more billable hours.
- →They fail to account for user experience and how the end user will actually engage with this product.
- →They're techies who just don't get how to break down complex ideas into terms non-techies can understand and appreciate.
The result?
Projects that run over budget, over schedule, are prone to breaking, or worst case scenario: they never see the light of day.
No matter the size of your business, you can't afford the headache of wasting time and money on tech that isn't designed to solve the specific challenges you're facing.
You need development designed for growth.
Hello
What if web development could be
faster, easier, and simpler?

Hi, I'm Gene Kobilansky, founder of Lansky Tech, and that is exactly my specialty.
I've worked with companies of all sizes — from small charity organizations just getting off the ground, to some of the biggest companies in the world, like McDonald's, Amazon, GE, and Samsung. You know what they've all had in common? They needed the right tech solutions to help them grow, with as little tech bloat as possible (yes, even the Amazons of the world want high-quality tech as quickly and simply as possible).
I look forward to hearing from you. Send me a note below.

What people say about working with us
"Gene isn't just a coder - he understands that code has to ship and ultimately drive business results. He's creative, hum..."

Andy F
GMB Fitness Founder
"Your UX is great! Best onboarding I've seen in any course period."

Omar Z
Praxis User, Founder of $100 MBA podcast
"Since the new site went live, we've received nothing but positive feedback from the teachers and coaches who use it"

Katy W
Program Director, The Art of Learning Foundation
"I also have to mention the Praxis platform (build by Lansky) - it's the best in the business!."

Mark
Praxis User
"A consummate professional with exceptional patience Gene worked tirelessly to deliver the work I wanted."

Shawn S
iLiveFit Founder, USAF Captain
What we do
We like to start small & iterate
to build a lean, profitable product
We specialize in three core areas: , , and
- Get a custom-built, high-performance web application that's lean, profitable, and designed to grow with you.
- Create seamless and effective e-commerce flows that take users from discovery to checkout in a fully integrated funnel.
- Convert visitors into customers with fast-loading landing pages, immersive product showcases, and easy content management.
Recent Work
Check out some of our latest projects and case studies
Case studies
📊 Our Latest Offers
Simple Pricing to Get Started
We're transparent about our pricing and we're not interested in overhead. Grab one of our services from the pricing table or reach out for a no strings attached chat, we love to talk shop.
🛒 New Cart, Who This?
Upgrade your e-commerce experience with a streamlined, conversion-focused shopping cart that integrates seamlessly with your existing setup.
- Effortless Stripe/SamCart integration
- Custom shopping cart enhancements for a smooth checkout
- Responsive design optimized for all devices
- Enhanced load times & user-friendly UI/UX
- Optional add-ons: Detailed analytics & extended support
Let's boogie.
✨ Landing Page Glow Up
Refine your landing page to convert more visitors by enhancing your CTAs, visuals, and performance—without a full redesign.
- Strategic CTA placement for every device
- AI-powered image optimization & load speed boosts
- Dynamic content variants & A/B testing setup
- Optimized typography & white space for clear messaging
- Multimedia conversion (GIFs/MP4s to HLS) with subtitles
- Optional add-ons: Advanced testing, maintenance, interactive features
Grab your spot in line.
🚀 Web App Boosters
Supercharge your web app with features that engage users and drive growth—focusing on gamified onboarding, performance improvements, and built-in growth engines.
- Onboarding gamification to make first impressions fun
- Performance enhancements for lightning-fast interactions
- Growth engine integration: in-app checkout, referrals, & social sharing
Let's boogie.
Help Your Website Work Smarter, Not Harder
We don't do full overhauls—we build on what you've already created. With our any of our services, we fine-tune your digital presence so it naturally drives more sales.
Not the right fit?
Need something more custom, or just want to talk strategy? Send me a note → No commitment.
FAQ
Frequently Asked Questions
- We specialize in three main areas:
- High-performance web applications with real-time features, streaming video, authentication, and payment systems
- Custom e-commerce solutions with optimized checkout flows, subscription management, and payment processing
- Conversion-focused marketing sites with immersive product showcases and content management systems
- While both are accessed through browsers, they serve different purposes:
- A website primarily delivers information to visitors - like a digital brochure. Even with a CMS, it mainly focuses on content presentation and basic user interactions.
- A web application is interactive software that runs in the browser, allowing users to perform complex tasks, manipulate data, and create content. Examples include email clients, project management tools, or online banking platforms.
- Increasing online sales requires a well-optimized e-commerce infrastructure:
- High-converting checkout pages with multiple payment options (credit cards, digital wallets, buy-now-pay-later)
- Mobile-first design ensuring seamless shopping on all devices
- Smart upsell systems that suggest relevant products during checkout
- Flexible subscription options for recurring revenue
- Performance optimization for fast page loads and reduced cart abandonment
- Analytics integration to track and improve conversion rates
- Anything can be built. Our goals is to find the leanest version of your product. That's the hard part.
- Success is measured through concrete business outcomes:
- For e-commerce: conversion rates, average order value, and checkout completion rates
- For web applications: user engagement, retention metrics, and system performance
- For marketing sites: lead generation, bounce rates, and conversion goals
- Cool, contact us by email: 💌 hi@lansky.tech
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